Business Builder Monthly

September 2016

Issue 169 (09.15.16)


Featured Partner: Eplegaarden

Eplegaarden - Apples

If you’ve never been to Eplegaarden (or have wondered how to pronounce it!) fall is the perfect time to visit this Norwegian-influenced orchard in Fitchburg. It’s where you’ll find an amazing array of apple trees, plus raspberry and pumpkin patches with produce ripe for the picking—and, of course, a warm Velkommen to all.

Owner Betty Forest is celebrating the 25th anniversary of Eplegaarden this year. Betty and her late husband Vern have made a tradition of putting their hearts and souls into creating old fashioned fun on their farm. “Fall is our favorite time of year,” she says. “Vern and I had a lot of fun dreaming up ideas that celebrate our heritage and help others enjoy the experience of life on a farm.”

Amid all the fun, the team at Eplegaarden works hard, too. The months of September and October are so busy that you may not even be able to reach them by phone because they’re out on the grounds helping visitors selv plukk (self-pick). Starting in late summer, there is a different apple variety highlighted each week—you’ll find Macoun, Early Fujis and Jonathan in mid-September—and special events like scaretroll making contests, horse-drawn hayrides and haunted Halloween activities throughout the fall.

“Each year we’ve grown our events offerings,” says Betty. “It’s one of the reasons we’re proud to be partners of the Greater Madison Convention & Visitors Bureau (GMCVB). Our little old farm in Fitchburg has welcomed more new faces each year than we could have ever imagined, thanks to the Visitors Guide and web site information the GMCVB shares about our business.”

In September and October, Eplegaarden is open Wednesday through Saturday from 9:00 a.m. to 5:00 p.m. and Sundays from 11:00 a.m. to 5:00 p.m. (closed Mondays and Tuesdays). For a list of upcoming events, check the Happenings at Eplegaarden section of their web site.

Mange takk!


Warm Welcome & Major Milestones

We’re pleased to welcome the following new partners:

Gooseberry on the Square
1 S. Pinckney Street, Suite 104, Madison

Gooseberry on the Square has created a warm and inviting space to grab a quick meal or gather the whole family for a made to order lunch or breakfast.

Miko Poké
2701 Monroe Street, Suite 250, Madison

An order-at-the counter, Hawaiian-inspired fast casual restaurant serving poké bowls and Hawaiian shave ice. Canned beer, wine, and shave ice cocktails round out the menu. Miko Poké’s menu is entirely gluten and dairy free. Dine-in or carry out.

Yahara Bay Distillers, Inc.
3118 Kingsley Way, Madison

Yahara Bay Distillers is Madison’s first and premier, small batch distillery. Using the best local ingredients possible, Yahara Bay produces 20+ products. Explore our Art Gallery and Public House tasting room. Private tours are available by appointment. Book yours online today!



Congratulations to these GMCVB partners, celebrating anniversary milestones in Madison:

Mariner's Inn is celebrating 50 years in Greater Madison! This waterfront dining destination, located on Lake Mendota's north shore, is as famous for its authentic marine antiques as the superb steaks and seafood.

Lussier Family Heritage Center is celebrating 15 years in Greater Madison! This year-round parks facility is surrounded by native prairie vegetation and forests, and the indoor lodge facilities are perfect for hosting meetings, conferences, performances, weddings and other special events.

It’s already been a decade since Odana Antiques & Fine Art Center opened on Madison’s west side. This 28,000-square-foot shop features pre-1969 furniture, collectibles and art from nearly 180 of the region’s best dealers.


Partners In the Press

We love to celebrate when we see our partners in the press! Check out these recent articles highlighting how successful our partners are at making our destination so desirable: