Convention Connection

MARCH 16, 2017: THIS EVENT HAS REACHED CAPACITY. If you would like to be added to the waitlist e-mail

Wednesday, March 22, 2017​
10:00-12:00 p.m.

10:00 a.m. – Registration & Networking 
10:30 a.m. – Program

Alliant Energy Center
1919 Alliant Energy Center Way, Madison, WI 53713

FREE for GMCVB partners and their staff

Thousands of convention and event attendees visit Madison annually—so how do we turn those visits in to experiences? At Convention Connection, GMCVB staff will discuss partner resources designed to keep you informed on the meetings, conventions and events that build a strong local economy. Learn how creating tailored interactions and exceptional welcome experiences create ambassadors in our attendees. Billy Rodgers at CrossFit Games will share insights about the Games and how we can create exceptional experiences for the athletes, staff, volunteers and spectators. RSVP now!


Maureen Martin
Partnership Program Manager—Greater Madison Convention & Visitors Bureau


Diane Morgenthaler, CDME
Executive Vice President—Greater Madison Convention & Visitors Bureau


Billy Rodgers
CrossFit Games

Billy has worked on sporting events of all scope including the BMW Golf Championship, Division I collegiate events and the CrossFit Games holding multiple positions for the Bruno Event Team based in Birmingham, AL and Framework Events.  He is also an owner in CrossFit Mudtown a CrossFit gym also located in Birmingham.

Thank you to our Industry Education Series Sponsor

Food Fight Restaurant Group Logo

Questions? Contact Jill Schmitz at or 608.441.3947.