Aerial View of Madison
© Cassius J. Callender

MEETING PLANNERS

Meet in Madison

There’s a reason why Madison was ranked one of the Top Ten Happiest Cities in the World by National Geographic: an amazing experience always awaits! Our vibrant city, situated between two sparkling lakes, is home to environmentally friendly facilities, award-winning amenities and a college-town culture beyond compare.

Amazing Amenities

Our sweet spot for events is 1,500 attendees but we’ve hosted up to 10,000. More importantly, we have a solid track record of helping planners increase attendance. Our major meeting facilities include:

  • The Frank Lloyd Wright-designed, LEED Certified Monona Terrace® Community & Convention Center, located on the shores of sparkling Lake Monona. A few features include:
    • 40,000 square-foot exhibition hall o 14,000 square-foot ballroom
    • 310-seat multimedia lecture hall
    • 68,000 square-foot rooftop garden and event space o Attached to 240-room Hilton Madison Monona Terrace
  • The Alliant Energy Center of Dane County, a 164-acre campus located at the gateway to downtown Madison. This facility is also LEED Certified and includes:
    • Two, state-of-the-art exhibition pavilions with 290,000 total square feet
    • 155,000 square-foot exhibition hall o 75,000 square-foot coliseum
    • 20 acres of natural green space with two ponds and electrical power o Attached to 140-room Clarion Suites Hotel
  • Accommodations options include:
    • There are 9,000 rooms in Greater Madison
    • Our hotel mix includes full-service, four-star hotels, urban convention and boutique hotels, more modest accommodations, plus unique and classic B&Bs.
    • Many of our accommodation partners offer meeting space—ranging from elegant ballrooms to unique venues for breakout meetings and more.

 

Peers Who Brought Their Meetings Here

Below is a sampling of some of the many convention events we’ve hosted:

  • Wizard World Comic Con
  • World Dairy Expo
  • Society of American Foresters U.S. Conference of Mayors
  • International Herpesvirus Conference National Farm to School Network
  • North American Association for Environmental Education
  • World Academy for the Advancement of Veterinary Parasitology (coming in 2019)
  • World Stem Cell Summit

“Thank you, team Madison! You guys were there every step of the way, and we had the most attendees we’ve had in a decade—more than 1,750. Attendees loved the event, and those who completed the survey gave us a 4.2 out of 5 stars for overall experience at this event.”

–Christopher Whited, Senior Director of Marketing & Conventions, Society of American Foresters

 

Rocking the Rankings

Greater Madison has earned all sorts of accolades over the years. A few recent examples include:

 

Reputable Results

We’ve also earned the praise of planners and attendees who bring their meetings to Madison. Results from recent exit surveys show:


  • 100% of respondents said Madison met or exceeded expectations as an event destination.

  • 77% responded that attendee excitement about the destination was an important part of their selection.

  • 77% of planners rated us as good or excellent in service areas including responsiveness.