140.6 miles of excitement

IRONMAN® Wisconsin never disappoints any fan. Be a part of this exciting annual event on September 11.

© Focal Flame Photography

Calling all kids!

IRONKIDS Fun Run takes place during the IRONMAN Wisconsin weekend.

© Focal Flame Photography

Beautiful Spots to Play

It's more than a game in Madison, with so many breathtaking places to play.

© John Maniaci


Our community is passionate about sports. From youth soccer leagues to Wisconsin Badger football Saturdays, Greater Madison is always abuzz with athletes and fans that adore any opportunity for a little healthy competition. Combine that with a geographically diverse landscape and you've got a sweet setting for a wide variety of sports. The Madison Area Sports Commission brings all of these diverse elements together to help create some of the most successful events in the Midwest.

Featured Events

IronKids 2016

Ironman Wisconsin 2016 Logo

WIAA The Championship Capital