Summer in Madison starts with a bang. Or should we say it starts with bangers? World’s Largest Brat Fest has long been considered the kickoff to summer in the capital city, drawing visitors from near and far for three days of live music and one of Wisconsin’s most beloved foods: brats. Across town…
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When is the best time to visit Madison? If you ask us, there’s really no wrong time. But we understand picking one of the 52 weekends to plan your trip can feel like a large task. Fortunately, we have some inspiration to help you choose. These 10 event weekends include some of the city’s most…
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Winter in Madison is full of outdoor adventure. The lakes freeze over and are transformed into cold weather playgrounds for all to enjoy. Festivals pop up along the shoreline and even on the ice! Whether you’re cheering on runners in the frozen lake 5K or getting a hole-in-one at frozen mini golf…
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What comes to mind when you think of a downtown and what you'll find in Madison are two different things. Downtown Madison stands apart from bustling concrete jungles as a vibrant, walkable, bikeable stretch of city flanked by two glittering lakes and focused around one of the nation's most…
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Madison, Wisconsin is always evolving, and 2026 is no exception! This year brings exciting new cultural attractions, a dozen new restaurants (and counting!) and events that make our city an even more vibrant destination. Whether you’re a first-time visitor or a seasoned local, read on to discover…
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Days might be the shortest in the winter, but they can feel like the longest for parents or caregivers trying to keep kids active and engaged while cooped up inside the house. Fortunately, the Madison, WI, area has a wide range of family-friendly adventures for kids and parents alike to keep their…
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Picture this. You wake up without an alarm and are greeted with the warmth of the sun creeping in from the sliver of space where your curtains don’t touch. You walk to your hotel window and pull back the curtains to see shimmering blue water and open skies. After a warm shower, you pull on an outfit…
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There are so many great ways to celebrate the holiday season in Madison. Take your pick of tree lightings and parades happening in neighboring towns. Or head out for some holiday shopping, seasonal adventures at the Henry Vilas Zoo or even the Wisconsin State Capitol to get your festive fill. You’ll…
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'Tis the season to grab your favorite people and enjoy the holidays in Madison. One of the capital city's hubs for holiday spirit is downtown Madison, where you can find festive celebrations and holiday shopping. From holiday lights and the famous tree in the Capitol to carolers and a holiday…
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Madison in the fall is something special. The leaves begin to change colors, we're pulling out our sweaters for fall festivals and visiting pumpkin patches, and all of our favorite fall flavors are making a comeback. There's one fall flavor that we're extra excited about: apple cider donuts. The…
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