A panoramic view of a vibrant city skyline along a waterfront at sunrise, showcasing modern buildings and lush greenery.

7 Tips for Being a Sustainable Visitor in Nature

Being outdoors and exploring nature in and around Madison has become a go-to activity of mine. It’s rejuvenating to visit a new place and to be among plants and wildlife, and it's also a great way to get outside and socialize with friends. It's super easy to be a sustainable traveler in Madison—a…

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Things To Do For Earth Day in Madison

In Madison, Earth Day is more than just a single day on our calendars. It reflects the city's long-standing commitment to sustainability, environmental values and community-driven action. Earth Day is Madison's favorite holiday as it was founded right here in Wisconsin. We make it easy to celebrate…

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BCycle Makes Biking Around Madison a Breeze

Biking is for everyone in Madison, even those who didn't travel with a bike, thanks to help from our friends at Madison BCycle. Madison BCycle is an all-electric-bike rental company that offers more than 525 bikes across more than 110 stations throughout Madison and Fitchburg. BCycle’s app makes it…

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Madison's Effigy Mounds Connect People Throughout Time

Standing atop the observation deck that wraps around the Wisconsin State Capitol, visitors gain a sense of the relationship between the landscape and the city. Two lakes, Monona and Mendota, push into the land, creating an isthmus. It seems you can see the whole story of Madison from that view. And…

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7 Places to Shop Sustainably in Madison

Madison is home to five lakes, more than 200 miles of bike paths and 270 public parks. Here, sustainability isn’t a trend, it’s a tradition. The capital city has been home to environmental pioneers including Aldo Leopold and Gaylord Nelson, who founded Earth Day. The tradition those pioneers and…

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The Future of Tourism Amid Climate Change

Tourism is one of the largest economic drivers in Wisconsin. In the capital city of Madison—which happens to be one of only two U.S. cities on an isthmus—tourism thrives, thanks to a lake-city-lake landscape that offers four seasons of outdoor recreation opportunities. But as the climate continues…

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Go Green in Madison: Plan a Sustainable Getaway

It’s no wonder that the roots of America’s environmental movement were planted in Madison, Wisconsin, and the conservation approach that led to Earth Day started here. Plan a visit to Madison centered around sustainability and experience the city while being green. Eat Like a Local In the United…

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