Grills are sizzlin' with brats, people are groovin' to live music and we're kicking off summertime in Madison! For over 40 years, The World's Largest Brat Fest has brought our community together on Memorial Day weekend with a culinary festival you won't want to miss! 

Brat Fest is an annual volunteer-ran nonprofit event that will take place May 24-26, 2024 at the Alliant Energy Center. Whether you've an annual fest go-er or a first-time brat fester, we've got five reasons why we think you should check it out this year.

1. The Brats are delicious! (duh)'ve got to try one. Whether it's a classic Johnsonville, cheddar chicken or vegetarian bratwurst, we can guarantee the hype around them is warranted. The only thing that could make it even better is with a craft beer, wine or spirit from a local Wisconsin maker. And followed up by some ice cream...come on what more could you ask for!

Don't miss out on bring your brat to work day! Learn more here

2. Brat Fest benefits local charities

Not only does this festival offer a weekend of brats, beers, music and entertainment, it's also an opportunity to build a better community and support more than 100 local charities. Brat Fest has raised more than $2.3 million for charity in its history. 

Are you or someone you know interested in volunteering? Sign up here.

3. It's a weekend full of concerts

What better way to kick off the summer and indulge in delicious food and drinks than with live music! Enjoy pop, hip hop, country, rock, funk and even disco, all day every day of Brat Fest. Looking to experience the festival as a VIP? Check out the VIP Experience with headliners and other notable acts. 

See full list of live music. 

4. Tons of Family Friendly Fun

From the Kids Zone to the Sports Zone to the Farm Zone there is non-stop fun for both kids and adults. Find tons of activities including paint classes and bouncy houses, volleyball and cornhole and a petting zoo with pony rides all weekend long at the festival! 

Make a weekend out of the fest and check out nearby hotels.

5. A Zero-Waste Fest

Delicious brats, groovy music, fun zones AND a zero-waste initiative? With this initiative, Brat Fest is actively working with food vendors to compostable supplies, they are encouraging their recycling program to strive for "zero waste", or "as close to zero as possible."

Learn more about Brat Fest's Zero Waste Initiative.