Downtown Madison

Vibrant and unexpected. Where tradition meets innovation. Free thinking and free speech. Bucky the Badger and bucking the trends. Downtown Madison is a complex and wonderful part of our community. Always evolving and never boring. Set on an isthmus between two scenic lakes and centered around the Wisconsin State Capitol, there’s always something to do.

Come explore what downtown means to us who live here and see how to make it part of your Madison experience.

A Dane Dances concert with the State Capitol as a backdrop

Downtown Events

Fun events happening across the isthmus daily.

See Upcoming Events

An aerial view of Downtown Madison and the isthmus lit up as dusk approaches

FAQ

Plan your trip and get the lay of the land, all in one place.

A behind-the-stage view of a concert in front of the state capitol

Annual Events

Make plans to visit downtown Madison for one of these annual events.

See What Happens Yearly

A family sits on a bench enjoying food from one of Madison's many food carts

Restaurants

Get to know our city through delicious food.

A family enjoys a picnic on the lawn of the Wisconsin State Capitol, one of Madison's most popular attractions

Explore Downtown Attractions

Kid-friendly activities, only-in-Madison experiences and iconic sites to see.

Streateries line downtown Madison on a spring evening

Downtown Bars & Nightlife

Live music and local brews. Plus seasonal sips and comedy too.

Start the Party

A view inside of Fromagination, a specialty cheese shop, in downtown Madison

Shopping

Boutiques and shops filled with gifts and treats to take home.

A view of the State Capitol from an AC Hotel room

Hotels

Stay in style downtown. Rooms with views and in the heart of the action.

People eat outside at a streatery on State Street

Downtown Story

Downtown’s vibe and personality is shaped by important events and people.

Walk Through Time

An individual rides a bike and pulls a child behind them in a carrier.

Getting Around

Tips for traveling and navigating on foot, by car, bus or bike.

A list of the top 10 local favorites to try in Madison, WI

An image of the cover of the Madison Inspiration Guide. The cover has three people riding a bike down State Street while holding hands with the Capitol in the background on it. On top are words that say "With Love, Madison"

Check Out "With Love, Madison"

Find all the inspiration to plan your next trip.

Learn More

A woman and daughter pose by flowers at the Top of State Street

Top 10 Things to do Downtown

Madison Local, Sarah Davidson shares her favorite downtown spots. From food and drink, to museums and getting on the lakes.

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Hotel in Downtown Madison

Win a Free Stay!

Enter to win a free hotel stay and a craft beverage experience!

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MADISON SPOTLIGHT

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Our Downtown Partners