It has been a long year. No doubt about it. We believe meetings industry recovery starts with collaboration and partnership. We’re here to do just that. Here are just a few of the ways we want to help your organization and future events improve profit, attendance growth and attendee satisfaction.

1. No Attrition Until 11 Months Out — Through 2024

Risk mitigation for future events is a high priority — especially given uncertainties with attendance. We get it and have a solution. Under our revolutionary One City. One Contract. Madison hotels rallied together to provide events no attrition risk, until 11 months out from your convention through 2024, for groups needing over 200 peak rooms and using either Monona Terrace Convention Center or Alliant Energy Center.

At review time, pending recent room block history and hotel demand over the event dates, you may be able to lock in attrition commitments for up to 50% of your contracted block and hold the remaining block as a courtesy until you or the hotel request further commitments. This allows you to better understand attendance behavior over the next several years before fully securing future room blocks. Read the fine print. 

2. Safe, Clean and Ready

Our major convention center facilities — Monona Terrace and the Alliant Energy Center — are both GBAC Star Certified. Plus, the cleaning staff at both facilities are GBAC-Trained Technicians™ The Madison Concourse Hotel has also achieved GBAC Star Certification. Additionally, Madison’s great outdoor walkability with low population density also provides additional attendee comfort. 

3. State of the Art, Hybrid Virtual Meeting Capabilities

Monona Terrace Convention Center’s in-house equipment and tech-savvy staff ensures you’ll have the technology you need for a successful virtual meeting.

They proudly feature dual 10 GigE connections to the internet using separate internet service providers over fiber and wireless, 40 Gigabit building fiber backbone and Gigabit Ethernet to show floor and redundant firewalls. Big or small, hybrid or fully virtual. The Monona Terrace studio and staff will help you achieve your vision.

4.Save 20% to 75% on Typical Event Budget Items

With coffee under $40 gallon, a great chicken dinner under $30 per plate and no service charge on A/V rental, you can apply these savings toward other challenged event expenses.

5. Madison’s Vibe Fosters Strong Attendance

"We honestly could not have been more pleased," said Christiane Maertens, Deputy Director of the North American Association for Environmental Education. "[Our annual conference held in] Madison with 1,350 attendees was more successful than we had ever hoped. Truly, our best ever." 

We hear time and time again how Madison makes meetings successful — and fun. Attendees will love the bikeability of Madison (ranked number two in the nation) and all the safe ways to enjoy the outdoors. After a day of events, guests can take a bike ride around Lake Monona, paddle on our five lakes or enjoy a meal outdoors on a patio. 

When your association is ready to discuss future years, we hope we can explore working together to create great event success during these challenging times.

Learn more about meeting in Madison.