Local libations, a cause for celebration in Madison. With original tastes flowing from each corner of the city, you’re never far from a deliciously distinct beverage.

Breweries, wineries, and distilleries hold a unique place in Madison’s history. The first makers built beverage businesses in the 1840s. For the nearly two centuries since craft beverages have satiated those seeking taste and community.

Today, a new group of beverage barons takes up the mantel.

Fresh flavors and exclusively-local concoctions create a unique craft culture and celebrate the city.

With awards flowing into Madison’s makers, it’s no wonder people flock to the flavors.

Why Madison?

Come see for yourself!

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New Glarus Brewing Company Logo