Winter Sports
© Eric Tadsen

About MASC

At MASC, we help create some of the most successful events in the Midwest - USA Cycling National Championships, Ironman Wisconsin, and WIAA High School State Championships, just to name a few. We are fortunate to live in a community that shares our passion—from volunteers, participants and fans—we know Madison is the perfect place for a sporting event.

What we are all about.

Not only do we believe in the importance of economic development, but we also believe in the importance of giving back to our community. The Madison Area Sports Commission Youth Grant program provides area youth with opportunities to experience the benefits and excitement of sports through grants to loval youth programs and services.

Additionally, we host a quarterly breakfast series, the Morning Sports Report, in partnership with ESPN Madison. This event brings together the sports community for networking and a sports-focused program.