Our Team
We are proud to call Madison our home, and can’t wait to share it with you.
Want to host your meeting here? We can help. Need visitor guides or maps? We can help with that, too. Want recommendations for cheese curds, bike paths and festivals to attend? Those are our favorite things! We promise not to talk your ear off. Reach out to us with the contact info below.
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Executive Office


Convention Sales & Madison Area Sports Commission

Jamie Patrick
VP of Convention Sales, Sports and Services

Brandon Holstein
Senior Sports Account Manager
Email: holstein@madisonsports.org
Phone: 608-441-3950







Convention & Event Services



Geneva Loeffelholz
Sales & Services Assistant
Email: loeffelholz@visitmadison.com
Phone: 608-441-3949
Marketing & Brand Strategy


Robert Gard
Director of Communications & Public Affairs
Email: gard@visitmadison.com
Phone: 608-441-3958

Ellen Larson Latimer
Senior Marketing Project Manager
Email: larson@visitmadison.com
Phone: 608-441-2633




Ashley Pettay
Social Media and Content Coordinator
Email: pettay@visitmadison.com
Phone: 608-441-2625
Operations

Brian Borkovec
Director of HR & Operations

Debbie Hines
HR Generalist

Kathy Parman
Director of Accounting
