Events Festivals and Fairs Concerts & Live Music Farmers' Markets Saturday on the Square Theater & Performing Arts Submit Your Event This Weekend Things to Do Things To Do in Winter Frozen Festivals Enjoy Frozen Lakes 6 Snowy Sports to Try in Madison Top 10 Spots for Fall Color Fall Farms Badger Fall Sports 36 Things to Do This Summer Dane County Farmer's Market Very Merry Madison Gift Guide Very Merry Madison Shopping Pass Holiday Lights and Trees Guide Dining in Winter Domes Outdoors & Recreation On the Lakes Cruises & Boat Rentals Lake Mendota Lake Monona Biking & Hiking Top 10 Trails in Madison Madison By Bike Parks & Beaches Golf Arts & Culture Museums & Galleries Performing Arts & Theater Frank Lloyd Wright Attractions Wisconsin State Capitol Henry Vilas Zoo Cave of the Mounds Olbrich Botanical Gardens Memorial Union Terrace Tours and Tastings Madison Experience Passes Bars & Nightlife Free Things to Do Shopping Things to Do With Kids University of Wisconsin-Madison Voluntourism Blog Downtown Downtown Events Annual Events in Downtown Madison Restaurants Bars & Nightlife Shopping Hotels Restaurants Farm to Table On the Waterfront Outdoor Dining Wisconsin Culinary Experience Elevated Supper Clubs Taliesin's Culinary Story Carson Gulley's Legacy Breweries & Cideries Madison On Tap Wineries & Distilleries Vegan & Vegetarian Plan ENewsletter Signup Visitors Guide Request A Visitors Guide Accessibility LGBTQ+ LGBTQ+ Events Neighboring Communities Middleton Fitchburg Verona Ask Us Anything Deals & Discounts Living in Madison Relocation Maps & Transportation Dane County Regional Airport Bus & Charter Companies Taxi & Limo Companies Hotels Near UW-Madison Near State Capitol Downtown Hotels Pet Friendly Camping/RV Bed & Breakfasts Meetings Submit An RFP Monona Terrace Alliant Energy Center Intellectual Capital Unique Venues Promo Blurbs Social Media Starters ENewsletter Signup: Madison Meetings Insider Sports Events Madtown Pickleball Open IRONMAN Wisconsin Spots to Watch Parking and Shuttles Volunteer Ironkids Fun Run WIAA Good Morning Sports Venues Youth Grant FAQs Youth Grant Winner Stories Board of Directors E-Newsletters

About Our Team Job Openings Connect with Us Photo Shoot Volunteer Sign Up Board of Directors Destination Madison Foundation Board of Trustees Contact Us Partners Hospitality Businesses Hospitality Partner Workforce Resources Corporate Businesses Partner Login Partner Programs & Events Summer Summit + Destination Madison Awards Event Destination Madison Awards Destination Madison Awards - Past Recipients Everyone Welcome Success Media Madison in the Media Rankings Hospitality Job Board

Free Inspiration Guide

With Love, Madison

The cover of "With Love, Madison" featuring three people biking in front of the Capitol. Two of the people are holding hands while biking.

visual decoration

Inspire Your Inbox

Sign up for seasonal emails

Two beers at a brewery in Madison, WI

Madison On Tap

February

13

Beehive: The 60s Musical

Get Event Info

Good Morning Sports

Good Morning Sports

Rise and shine—it’s Good Morning Sports time!

Good Morning Sports is an event series presented by the Madison Area Sports Commission (MASC) bringing you behind the scenes stories from some of the most fascinating people in the industry. Meet and mingle with sports notables and like-minded community members who appreciate the energy, pride, tradition and ambition that combine to make athletics a beloved business.

Event registrations will have an optional donation which will benefit the MASC Youth Grant, a program that funds Dane County organizations and clubs that connect youth ages 17 and younger to sports.

SIGN UP FOR EVENT ANNOUNCEMENTS

Past Events

December 18, 2025 — Road to the Winter Olympics
March 31, 2025 — Launched: Meet the Pioneers of LOVB Madison Pro Volleyball
December 4, 2024 — Feats of Strength: The Heritage Behind Strongman
October 21, 2024 — Negotiating Sports: An Inside Look at Sports Business with Andrew Brandt | Watch the recording
September 16, 2022 — NCAA Volleyball: Its Rise, Its Championships & Its Moments | Watch the recording
September 8, 2022 — The Legacy of IRONMAN Wisconsin: 20 Years of Racing | Watch the recording
May 20, 2021 — American Family Field: The Rebranding of a Major League Ballpark
March 16, 2021 — March Madness: Making Sense of Advanced Stats with Ken Pomeroy

Sponsored By:

Supported By:

Want to Know About Upcoming Events?

Sign up for the monthly MASC e-news for updates on sports of all sorts. You'll be the first to know when our Good Morning Sports event registration goes live.