Johnson Financial Group is the largest privately held, family-owned financial services company in Wisconsin. We are focused on doing what’s right to meet our customers’ needs through our banking, wealth and insurance expertise. Through our $5 billion bank, we offer traditional commercial and personal banking services, along with trust and estate administration. Our wealth practice is a Registered Investment Advisor, with over $12 billion in assets under administration, for both institutional and personal customers. We’re also one of the largest independent insurance agencies in Wisconsin, serving all of our clients’ personal, commercial and employee benefits insurance needs. Collectively, we have the banking, wealth and insurance expertise you would expect from a much larger bank combined with the personal service of a local business. Our customers are often our neighbors and that’s precisely what fuels our passion to deliver them unprecedented service and put our experience to work to help them achieve their goals.