Partner Programs & Events

Each year, we host opportunities for partners to connect with each other and the Destination Madison team. Join us at an educational or networking event to learn about industry trends and meet your peers. Or set up a meeting with our team to ask questions and share updates.

What do our partner events look like? Check out pictures from previous events.

Upcoming Events

This is 50: A Celebration of Our Destination – Wednesday, November 29, 2023

For 50 years, Destination Madison has made an economic impact through tourism. But our impact has not been achieved alone. Join us for an evening of honoring hospitality rockstars in our community with the return of the Hospitality Awards. 

We will also celebrate 50 years of evolution, success, and hard work as we look forward to the bright future of tourism in Madison.

Date: Wednesday, November 29, 2023
Time: 5 - 8 p.m.
Location: The Sylvee, 25 S. Livingston St, Madison, WI 53703

Partner Programming

Partner Orientation – October 19,2023

Join us for a deep dive into Destination Madison's history, mission and impact on the industry. Get connected to the tools and resources needed to make the most out of your partnership benefits.

Past Events & Webinars

The Social Social (June 6, 2023) – View the Slide Deck   

Summer Celebration (June 16, 2022) – View the Slide Deck  |  Watch the Brand Campaign Video

Maximizing Our Marketing Efforts (December 1, 2021) – Watch the Recording  |  View the Slide Deck

Travel for Everybody - How Can Businesses Help? – (June 9, 2021) – Watch the Recording

Virtual Partner Roundtable: The Future of Madison – (March 25, 2021) – Download the Recap

Pivoting During a Crisis: A Panel Discussion (November 19, 2020) – Watch the Recording

Travel Sentiment & Trends (October 7, 2020) – Watch the Recording