Partner Programs & Events

Each year, we host opportunities for partners to connect with each other and the Destination Madison team. Join us at an educational or networking event to learn about industry trends and meet your peers. Or set up a meeting with our team to ask questions and share updates.

What do our partner events look like? Check out pictures from previous events.


Partner Programming

Partner Start Up – February 11, 2025

Join us at the premier meet and greet event designed to kick-start your partnership. This onboarding orientation series — held quarterly to welcome new partners — is your chance to meet our team, mingle with partner peers, and learn tips and tricks for making the most of your partnership with Destination Madison.


Past Events & Webinars

DM Partner+ Deep Dive (December 12, 2024) – View the Slide Deck

Hospitality Workforce Buzz & DM Partner+ Launch (September 26, 2024) – View the Slide Deck

Summer Summit + DMAs (June 27, 2024) – View the Slide Deck

Earth Day Every Day: Tips for Sustainability Success (April 25, 2024) – View the Slide Deck

Consumer Behavior Study: Capturing Visitor Mindsets Webinar (March 20, 2024) – Watch Recording | View the Slide Deck

The Social Social (June 6, 2023) – View the Slide Deck   

Summer Celebration (June 16, 2022) – View the Slide Deck  |  Watch the Brand Campaign Video

Maximizing Our Marketing Efforts (December 1, 2021) – Watch the Recording  |  View the Slide Deck

Travel for Everybody - How Can Businesses Help? – (June 9, 2021) – Watch the Recording

Virtual Partner Roundtable: The Future of Madison – (March 25, 2021) – Download the Recap

Pivoting During a Crisis: A Panel Discussion (November 19, 2020) – Watch the Recording

Travel Sentiment & Trends (October 7, 2020) – Watch the Recording