Destination Toolkit Content

This curated collection of articles is a must-have toolkit to jump-start your marketing mix! Each original piece is created by the Destination Madison content team and is free for you to link to from your website and other communications.

We're delighted to have you share all the activities that make Madison so wonderful in winter!

Winter Wonder Feature Articles

20 Things to Do this Winter in Madison

There's never a dull moment in Madison in winter, from frozen festivals to dining in domes. Read More

What's New in Madison: 2025

Mark your calendars for Madison's newest experiences in 2025: sports teams, a public market and... Read More

Dining in Winter Domes

If you've always wanted to try dining in domes, we've got the best spots for cozy winter gatherings. Read More

Mocktails & More: A Guide to NA Drinking in Madison

We've got your guide for finding places you can trade your cocktails for kombucha, mocktails and... Read More

10 Things to Do on Madison's Frozen Lakes

Our top tips for enjoying the frozen fun of an up-north getaway with all the conveniences of a city. Read More

6 Indoor Activities You'll Love

Try these six spots for beating winter boredom, from art museums and botanical gardens to climbing... Read More

Madison's Outdoor Adventures

Our lake-city-lake landscape makes Madison a year-round playground. In winter, that means tons of... Read More

Madison's Culinary Culture

Madison's food scene is known for being fresh, flavorful, colorful... and award-winning. Find your... Read More

Madison on Tap Craft Beverage Trail

Check out our free roadmap to 30+ breweries, cideries and distilleries... with discounts and prizes... Read More

Madison's Creative Culture

Madison is a place where you can find arts and culture around every corner, from free museums to a... Read More