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Destination Toolkit Content

Fall colors and flavors. Badger Football. And iconic, immersive dining experiences. You’ll find it all in our fall collection of articles—a must-have toolkit to jump-start your marketing mix! Each element is professionally photographed, written and designed, so you can put together a polished presence as part of your marketing program.

Fall Favorites Feature Articles

Two people on a fall hike in Madison, WI with colorful leaves

Fall Things to Do in Madison

Madison is a fall-in-one destination: colors, flavors and plenty of reasons to Jump Around! Read More

Family with two dads and daughters walking at Aldo Leopold Nature Center in Madison surrounded by vibrant fall foliage

Top 10 Spots for Fall Colors

Stunning views: now in fall hues. Find our top spots for leaf peeping and memory-making. Read More

A close up of a large pumpkin within a large pumpkin patch. A young girl with a colorful shirt is picking it up.

7 Pumpkin Patches for the Whole Family

It's finally fall, y'all! Find Madison's top spots for picking the perfect pumpkins this season. Read More

Two young girls eating miniature donuts at a pumpkin patch

9 Places to Find Apple Cider Donuts

It's not fall until you've tasted allll the apple cider donuts. Get our guide to allll the best. Read More

A bartender serves a cocktail with smoke effects at a stylish bar, while two patrons watch, enjoying the vibrant atmosphere.

Not Your Average Nightlife Spots in Madison

From DJs & LGBTQ+ venues to comedy clubs & mocktail menus, nightlife is on 🔥here. Read More

Madison's Iconic Eats Experience written in a pink and orange checkered circle.

Madison's Iconic Eats Experience

Introducing an immersive, iconic dining experience based on our popular social series. Read More

Three women dressed in UW badger gear jumping and cheering with a crowd of Badger fans behind them.

Everything You Need to Know about UW Fall Sports

A guide to why Madison has been named "best college sports town" So. Many. Times. Read More

Members of the University of Wisconsin marching band, led by the drum line, march on downtown street with the Capitol building in the background.

6 Spots to Watch the Badgers Football Game

Madison's game day energy is infectious. Find out where to join the fun and festivities! Read More

Two women wearing red and white striped overalls posing in front of the Wisconsin State Capitol building.

Badger Weekend Pre- and Post-Game Guide

Make the most of game day getaways with a weekend's worth of curated itinerary ideas. Read More

Badger sports fans cheering outside on a sportscursion

Sportscursions: Madison Must-Dos for Sports Fans

Here, we embrace sports of all sorts and do game day in a way fans and athletes adore. Read More