Daffodils bloom underneath a tree in the park. Three people are riding bicycles in the background.

Photo by Focal Flame Photography

Meet Our Team


Our team not only has a love for sports, but industry experience to back it up. We are at the leading edge of national and trending sporting events, and we love bringing them to the Madison area so that the entire community can experience the excitement with us.

Jamie Patrick

Jamie Patrick

Executive Vice President of Sales & Sports Strategy

Market Segments: Sports/Athletic Recreation, Marquee Conventions and Events

Brandon Holstein

Brandon Holstein

Senior Sports Account Manager

Market Segment: Sports/Athletic Recreation

Amber Wiza

Amber Wiza

Director of Destination Services
Tavia Headshot

Tavia Kerns

Sports Assistant


What We Do

We make the connections to make successful sports events happen in Madison.

Morning Sports Report

Start your day with fellow sports professionals and enthusiasts.

Youth Grant

The youth grant's mission is to provide financial assistance that serves youth in need.

Choose Madison

Our award-winning destination provides the perfect backdrop for your event.

Sports Events

Madison is synonymous with sports — whether you spectate or participate. Don't miss...

About Us

At MASC, we help create some of the most successful events in the Midwest.